How TekCom Resources' Unique Staffing Ideology Drives Relationships And Growth
About
TekCom Resources is a woman-owned, nationwide recruiting firm specializing in telecom infrastructure staffing. Since 2005, we've connected top-tier broadband and wireless talent with leading companies, leveraging deep industry expertise and a commitment to diversity, integrity and cutting-edge technology.
Results
Reduction in falloffs across clientele
Increase in gross profit margin
Increase in referral generation
The Transactional Staffing Landscape
The staffing industry has long been dominated by a transactional approach, where resumes are matched to job descriptions based on keywords and qualifications. However, TekCom Resources (TekCom), rather than simply determining if a candidate can do the job, focuses on why they want the role and what truly motivates them in their career.
“It's just buzzword matching on resumes,” said Ian Raddant, President at TekCom. “What is missed is nobody's saying all right, you're doing this now, but what do you want to do going forward, and what is a good fit for you?”
TekCom’s human-centered approach has led to stronger relationships, greater trust, and ultimately, a world-class Net Promoter Score (NPS) that quantifies their success. Prioritizing the “why,” allows them to align candidates with opportunities that foster long-term growth and retention. The difference becomes evident when clients recognize that previous hires have not only performed well but also advanced within the company—demonstrating a true match beyond just technical skills. In contrast to the traditional resume-matching method, which artificial intelligence could easily replicate, TekCom’s focus on candidate drivers ensures that both candidates and employers benefit from meaningful, lasting placements. This philosophy moves beyond mere transactions, creating a staffing partnership that is personal and genuinely impactful.
Making A Difference The TekCom Way
TekCom’s “why” philosophy informs how they run their organization. They are able to build sustainable and profitable relationships because they drill down to understand each candidate’s motivations, provide industry expertise, prepare candidates for interviews, and educate clients on why it pays to patiently make the right match. While some firms may only ask about qualifications, they will dive into ultimate goals, lifestyle preferences, and inner motivations to make sure they match with the right client. Emma Roberts, Recruitment Lead at TekCom detailed some of the process she has with candidates. “I’ll ask ‘What do you ultimately want,’” Roberts said. “Then through the process, we are advisors giving candidates tips on how to interview and prepare and examples of questions that might be asked.”
TekCom even started a “Thank You” program to send small gifts to wish candidates luck in an interview, celebrate a successful first week on the job, a new marriage or a new baby. Lastly, clients and candidates alike enjoy the high touchpoint frequency TekCom provides. The result is a staffing partnership that feels human, intentional, and impactful. In fact, falloffs across their clientele have recently been reduced by 9%.
One client’s story stands out as an example of TekCom’s impact. A fiber construction firm client was accustomed to a transactional hiring model and was experiencing high candidate falloffs. TekCom went to work making changes. First, they explained to the client how respecting the candidates was an important first step to saving money through high retention. Next, they asked the client to speed up their interview process and describe the opportunity – not just the job – they were offering candidates. Then a TekCom recruiter and account manager would collaborate on separate candidate interviews to ensure the talent truly understands the industry and position they’re applying for. The strategy’s results were dramatic: the client had over 30 TekCom hires in the past year, only one dropped off.
Success! Now What?
TekCom had built a strong foundation. But while their results spoke volumes, they still needed help showcasing their expertise and validating themselves in the marketplace. Prospects wanted to hear about them and their claims from a subjective third party. “We had clients ask us ‘What awards have you won? What kind of validation can you give me? What makes you different than any of these other firms,’” Raddant said.
That’s when they turned to ClearlyRated (CR). After partnering with CR, TekCom had options to display how they were not only different than the competition, but better. Through hard work and insights provided by CR, TekCom built up and showcased stellar star ratings on their ClearlyRated Directory page. Raddant pushed prospects there as validation. “If you don't believe me, go to our ClearlyRated site,” Raddant said. “See what it's all about.”
TekCom was also able to establish a world class NPS score through surveying and won ClearlyRated Best Of Staffing Client and Talent Satisfaction awards. Raddant knows the difference between not having an award to point to and what they have now. “And now we can say, well, here you go,” Raddant said. “It's proof in the pudding.”
TekCom also benefited from CR’s technology. The platform is simple to use, integrates seamlessly, and automates much of the process. With its user-friendly dashboard and automated feedback collection, TekCom gains valuable insights daily. It lets them focus on what they do best, while the software handles the heavy lifting.
Ultimate Triumph
TekCom brought their own ideology to the industry and partnered with ClearlyRated to make clients happier, relationships stronger and even showcase awards and NPS. However, it’s also improved their bottom line.
The company had its strongest quarter ever in Q4 of 2024 and is set to exceed that in Q1 of 2025. Over the four years TekCom has partnered with ClearlyRated they’ve increased their heads in the field, increased their gross profit margin by 18.6% and increased their referral generations by 50%.
TekCom is poised to continue their success into the future where they aim to transform the staffing industry. Even with the financial success, they realize people are still what matter most. “We're in a business of people, right,” Raddant said. “You know, you got to take care of people.”
Resources that elevate your efforts
2025 Staffing Insights Report (Talent Edition)
Stay Ahead in Staffing: Anticipate and Adapt to Candidate Needs
In the rapidly changing world of staffing, it’s essential for staffing firms to stay current on the job seeker landscape, including current candidate expectations.
With this data-driven report ClearlyRated aims to equip staffing firms with essential insights that can help them enhance talent relationships and drive success.
After surveying more than 900 candidates, ClearlyRated analysts reviewed the data and identified ten key insights on today’s workforce.
What’s in the report?
- 2025 Survey Findings: 10 key insights that includes candidates’ market outlook, candidate perceptions of staffing firms, and how to improve the talent experience.
- Data-Driven Takeaways: Understand the numbers behind each trend and learn the essential takeaways your firm needs to succeed
- Strategic Guidance for 2025: Equip your firm with actionable strategies to thrive in a competitive landscape
Download your copy today and thrive in today’s competitive landscape.
Many thanks to our sponsors:
Women in Staffing: Attracting, Retaining and Engaging Top Performers at Your Firm
Join MeeDerby CEO & Founder, Robin Mee, ClearEdge CEO & Founder, Leslie Vickrey, and YUPRO Placement CEO, Michelle Sims, for an insightful panel discussion hosted by ClearlyRated's VP of Customer Success, Bridget Harper. Our panel will share and discuss their experiences in the staffing industry, as well as dive into the latest research from ClearlyRated about women in staffing. A startling statistic from our data: Two-thirds of staffing and recruiting firm employees are women, yet they only represent about half of director-level and above positions in the industry. This disparity highlights the need for targeted strategies to attract, retain, and engage top female talent.
Key Discussion Points:
- Bridging the Leadership Gap: Explore effective strategies for increasing female representation in leadership roles within the staffing industry.
- Creating an Inclusive Culture: Learn how to foster an environment where female staff feel valued, supported, and motivated to excel.
- Attracting Top Talent: Discover innovative recruitment techniques to attract high-performing women to your firm.
- Retention Best Practices: Understand the programs and policies that successfully retain female talent, addressing challenges unique to women in the workplace.
- Engaging Female Employees: Gain insights into effectively engaging female employees to bolster satisfaction, productivity, and loyalty.
Don't miss this opportunity to learn from industry leaders and gather actionable insights to empower women in your workforce. Let's work together to create a more equitable and thriving staffing industry.
Panelists:
Robin Mee
CEO & Founder, MeeDerby
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Leslie Vickrey
CEO & Founder, ClearEdge
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Michelle Sims
CEO, YUPRO Placement
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Thank you to our sponsors:
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Step-by-Step Guide to Creating High-Response Employee Engagement Surveys
Your employees are your most valuable asset, and if they aren’t engaged, your company’s future could be at risk. One way to understand employee needs, concerns, and aspirations is through employee engagement surveys. But what questions should you ask to truly understand them?
In this guide, we’ll cover everything you need to know about employee engagement surveys –the most important questions to ask, the benefits of conducting them, a step-by-step approach, and how a tool like ClearlyRated can help.
Download your copy now
The Job Candidate Experience: The Moments That Matter Most in Their Journey
Is your firm falling behind in the competition for talent?
In an ever-evolving job market, staffing firms can't rely on outdated strategies. Join ClearlyRated founder, Eric Gregg, and Director of Analytics and Research, Darreon Day, for an engaging overview of the latest ClearlyRated research into key job candidate trends and strategies impacting today’s job seekers.
In this insightful webinar, you’ll learn how to:
- Navigate the impact of AI on job seekers: Explore how AI is revolutionizing the job search process and learn best practices to stay ahead in the fast-paced technological landscape.
- Strengthen recruiter-candidate relationships: Discover strategies to enhance interactions and trust with candidates, fostering a stronger recruitment process.
- Increase assignment success rate: Go beyond compensation to understand what matters most to job candidates when deciding on an opportunity.
- Understand the candidate's perspective: Gain insights into candidates’ view of macro economic trends, discover key moments that shape the candidate journey, and learn how to optimize each step to create a remarkable experience.
- Drive candidate loyalty and advocacy: Uncover strategies to exceed expectations, transforming satisfied candidates into advocates for your firm.
Can't make it live? No worries - we'll be sending a copy of the webinar recording and slides to everyone who registers.
Speakers:
Eric Gregg
Founder & CX Strategist
Darreon Day
Director of Analytics & Research
Thank you to our sponsors:
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Maximizing the Value of Your 'Best of' Win
Congratulations - you won! Now what?
Winning is only half the battle, now it's time to ensure that your stakeholders and future customers will know about it beyond the February winner announcements! Join ClearlyRated VP of Customer Success, Bridget Harper for a 30-minute webinar dedicated to helping you enhance the value of your win.
Topics include:
- Tips and tricks for showcasing your win
- Data points you can use to humblebrag on the rarity of your win
- Inspiration from other winners and creative ways to prove your excellence
- An opportunity to have your questions answered
Speaker:
Bridget Harper
VP of Customer Success
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497 Clients Tell You What They Really Want From Accounting Firms
Tired of guessing what your clients want?
In today's competitive landscape, accounting firms can't afford to rely on assumptions. Join ClearlyRated founder, Eric Gregg, and Director of Analytics and Research, Darreon Day, for a data-packed webinar revealing exclusive insights from nearly 500 accounting clients and buyers.
In this insightful webinar, you’ll:
- Uncover the latest trends shaping buyer behavior: Discover how buyers of accounting services are approaching solutions in the year ahead and adapt your strategies to win more business.
- Gain a competitive edge: Learn how to tap into the buyer mindset, including ways to de-risk their decision to use your firm.
- Master the art of differentiation: Understand the crucial role specialization plays in the buyer's decision-making process and how to showcase your unique value proposition.
- Avoid service failures: Learn about the most common (and costly) service failures in the eyes of accounting clients.
- Unlock the secrets to exceeding expectations: Go beyond basic service delivery and create truly remarkable client experiences that drive loyalty and referrals.
Speakers:
Eric Gregg
Founder & CX Strategist, ClearlyRated
Darreon Day
Director of Analytics & Research, ClearlyRated
Many thanks to our sponsor:
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The Year Ahead in Staffing: From AI to Z
After a challenging past 2 years in staffing, most in the industry are forecasting renewed growth in 2025. However, savvy firms recognize that growth is predicated on their ability to successfully navigate economic uncertainty, changing demographics and emerging technologies including powerful AI models.
Join ClearlyRated Founder and CX Strategist, Eric Gregg, in a conversation with Danny Ashraf, CareerBuilder + Monster’s longest tenured staffing industry expert, and Noah Yosif, Chief Economist for the American Staffing Association. Together they will share insights, trends, and predictions for the year ahead, as well as pragmatic advice for how your firm can stay ahead of the competition.
In this insightful webinar, you will:
- The latest economic data and trends likely to impact the industry in 2025
- How top firms are utilizing AI models to maximize the impact of their firm’s client and candidate data
- Keys to maximizing the client and candidate experience to unlock additional growth
- What to expect in 2025 and how to prepare your firm to take advantage of key trends to achieve your growth goals
Speakers:
Eric Gregg
Founder & CX Strategist, ClearlyRated
Danny Ashraf
Director of Sales, CareerBuilder+Monster
Noah Yosif
Chief Economist & Head of Research,
American Staffing Association
Many thanks to our sponsors:
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Inside the Mind of the Staffing Buyer
Predicting Needs and Exceeding Expectations
Is your staffing firm ready to thrive in 2025 and beyond? With growth hard to find in the staffing industry over the past 2 years, a deep understanding of customer needs has become even more imperative for growth-oriented firms.
Join ClearlyRated founder, Eric Gregg, and Director of Analytics and Research, Darreon Day, for an exclusive deep dive into the annual ClearlyRated buyer study, featuring insights from over 500 hiring managers and staffing buyers.
In this insightful webinar, you will:
- Uncover the latest trends shaping buyer behavior: Discover how hiring managers are approaching staffing solutions in the year ahead and adapt your strategies to win more business.
- Gain a competitive edge: Learn how to overcome objections related to price and flexibility, and position your firm as the ideal partner.
- Master the art of differentiation: Understand the crucial role specialization plays in the buyer's decision-making process and how to showcase your unique value proposition.
- Navigate emerging challenges: Explore the impact of nontraditional threats like offshoring and automation, and develop effective counter-strategies.
- Unlock the secrets to exceeding expectations: Go beyond basic service delivery and create truly remarkable client experiences that drive loyalty and referrals.
Speakers:
Eric Gregg
Founder & CX Strategist, ClearlyRated
Darreon Day
Director of Analytics & Research, ClearlyRated
Many thanks to our sponsors:
2025 Staffing Buyer Insights Report (Client Edition)
Stay Ahead in Staffing: Anticipate and Adapt to Client Needs
In the rapidly changing world of staffing, it’s essential for firms to stay current on how client expectations and needs are evolving. With this data-driven report ClearlyRated aims to equip staffing firms with essential insights that can help them position to attract and retain clients, enhance client relationships and drive success.
After surveying nearly 500 staffing buyers, analysts reviewed the data and identified ten key trends that can guide staffing firm leaders.
What’s in the report?
- 2025 Survey Findings: 10 Staffing Buyer Trends
- Data-Driven Takeaways: Understand the numbers behind each trend and learn the essential takeaways your firm needs to succeed
- Strategic Guidance for 2025: Equip your firm with actionable strategies to thrive in a competitive landscape
Download your copy today and thrive in today’s competitive landscape.
Many thanks to our sponsors:
Mastering CX: Best Practices for the Insurance Industry
Are your customers truly content with the service they’re receiving? When was the last time you asked them for feedback?
Join Cris Schulz, Director of Business Development at ClearlyRated, and delve into CX best practices and insights to elevate your customer experience game.
Drawing from proprietary data into satisfaction drivers for insurance firms and Net Promoter® Score (NPS) benchmarks, this session is a must-attend for insurance providers looking to unlock the full potential of their client relationships. Don’t miss this opportunity to learn CX best practices to drive exceptional customer experiences and business growth.
What you’ll learn:
- The latest insurance industry NPS® benchmarks
- Highlights from ClearlyRated’s proprietary research into what drives satisfaction for insurance buyers
- The connection between client and internal employee experience and business growth for insurance firms
Presenter
Cris Schulz, Director of Business Development
With 25 years’ experience in sales and marketing for B2B companies, Cris brings a pragmatic approach to ClearlyRated’s industry-leading research for insurance companies. As a former President of the American Marketing Association’s Oregon chapter, Cris is adept at translating research trends into sales and marketing techniques that help insurance companies outgrow their competitors. Backed by data from more than 7 million verified ratings and two decades of B2B industry research into what drives client satisfaction, Cris’ sessions are fact-based and high energy, with tangible steps to immediately impact the firms she works with.
